What is the Rise Initiative?

The Rise Initiative is a movement in real estate that is ‘for good’. We are a not-for-profit charitable foundation that works to improve and grow the real estate industry. Our goal is to move real estate and property management away from the one-dimensional goals of chasing of transactions and getting through of ‘to do’ lists. We believe our people thrive when we have mentally robust parameters that are based on rounded human relationships that support wellness, mindfulness and performance, great service for our clients and better outcomes for our teams, our families and ourselves.

Rise – including the RealCare app – is the leading resource for the real estate industry to find quality information to support mental wellness, personal and team wellness and performance goals. We walk the talk of our vision by delivering programs that inspire, share stories, teach and train in the skills aligned with our values of wellness, mindfulness, fulfilment and service.

The real estate industry has a shocking legacy of stress, burnout and worse brought on by us chasing, and rewarding, the wrong goals. We are working to change this and invite you to #risewithus


Real Care App

Rise has funded the RealCare app – a free to access mental health resource built by real estate agents for real estate agents and their families. The app was built in conjunction with technology and public health experts, Utility Creative, who have produced a similar resource for the police forces across Australia and New Zealand.  The app addresses major stressors including financial health and provides well-being checks, guidance for self-care, as well as rapid response features for crisis intervention.

learn more

Conferences and Events

Our next event is Rise2021 to be held at the Melbourne Convention Centre on Wednesday May 5. Hear from extraordinary speakers including Ben Crowe, as we unpack the connections between being a good person and a great agent.


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